Marketing strategy and factory researches testified to the effect that an important palace in expansion of export opportunities of OJSC MTW takes the exhibition activity allowing to introduce the new tractor models and machines on their base to users of agricultural machinery and also to establish an intimate business and commercial contacts.
MTW marketing center together with factory subdivisions organize participation in exhibition and fair activities, demonstrational shows of agricultural technologies, show exhibitions of tractors, forestry and municipal machines, mining machines.
Along with participation in specialized exhibitions of agricultural machinery, the works introduces widely its machinery and at national expositions of Republic of Belarus, taking part in it both independently and at collective stands of Ministry of Industry of RB.
Activities for demonstration of agricultural technology are kept during showings of tractor equipment in different countries of the world. Regular participation in international and specialized exhibitions along with world leading producers testifies a grave and long-term enterprise strategy with respect to markets of the Russian Federation, CIS and countries of the world. Successful participation in exhibitions helps the factory to promote its products to markets of the Middle and Far foreign countries.
Many medals and diplomas of Minsk Tractor Works are showing the worldwide acknowledgement of product quality.